Internet, as people think
net-value closes the gap between marketing and IT. Marketing and technology are two worlds that often have a very different attitude about the Internet and Intranet and their applications.
We focus on our core competencies: target group communication, marketing and content. Concerning IT tasks and design development we work with external specialists.
This organizational structure has many advantages:
- The needs and characteristics of the target groups determine the technology, never the other way around
- High degree of professionalism and competency in the individual work areas
- Pragmatic decisions
- No technological overpowering of marketing or design